New Client Havila Voyages – Debut NYC OOH Campaign

We are delighted to announce that Havila Voyages has joined our portfolio of  clients at ma.

As a leader in sustainable travel, Havila Voyages is setting a new standard in the cruise industry. Their state-of-the-art hybrid-powered ships offer a unique, environmentally responsible way to explore Norway’s breathtaking coastline—combining innovation, comfort, and a steadfast commitment to preserving the natural world.

Our partnership begins with an exciting milestone: the launch of Havila Voyages’ first U.S. campaign, marked by a stunning digital out-of-home execution in the heart of Times Square. This activation showcases the brand’s mission to offer “The Best Way to Experience Norway” to a global audience.

We’re proud to support Havila Voyages through strategic media planning and impactful campaign delivery—ensuring their message resonates with modern, conscious travellers worldwide.

Here’s to an exciting journey ahead, filled with storytelling, sustainability, and success.